Welcome & Introductions

Dear fellow members, 

I am excited to introduce myself as a BGS member actively involved in groundbreaking work within the realm of pricing strategies. Currently, I am engaged in a collaborative effort with a startup, Debenaps, aimed at developing a pricing system that challenges the conventional yield management approach. As many of you may be aware, yield management stands as the predominant method in the market. However, its primary flaw lies in the inconsistency of pricing for identical products/services at any given moment. In response, we propose a more equitable, fair alternative called the deben method.

I am eager to engage in discussions and debates within our society regarding the implementation and refinement of the deben method, particularly within financial contexts. Together, I believe we can foster meaningful advancements in pricing strategies that prioritize fairness and efficiency.

Looking forward to fruitful exchanges and collaborations.

Best regards,