Based in Berlin from Hong Kong, Peter is an experienced digital strategist in product, transformation, and growth projects. Proficient in SQL and Python, he combines his technical and business know-how to design, lead and implement growth projects at Uber, Microsoft, Facebook, and TPG Capital, a leading PE firm. Currently, as a senior product partner manager at Uberall, he leads the design, development, and strategy of Uberall’s location marketing cloud products with technical partners. He is also leading the growth at his 3 ventures in AI intelligence, bottled cocktail, and sustainable coffee brand through data-driven sales and operations excellence.